Why should you use me as your Realtor
Selling your home requires serious consideration on choosing the best agent and firm to fit your needs. Not all things are created equal and that is also true for real estate agents. In the Augusta Georgia area there are in excess of twelve hundred licensed real estate agents.
Knowing which one to choose may seem like a difficult choice! I don't think so, and here is why...
Selling your home consists of 3 activities... and I am a market leader at all of them.
1) Marketing.
2) Competitive Market Analysis.
3) Communication Activity.
Let's break out each of these and see how I can distinguish myself from the pack in your search for a real estate professional.
Marketing
Selling your home is more than just sticking a sign out in the yard. An agent has to bring as much attention as possible to your home to reach as many potential buyers as possible. How can I do that?
- A high profile post on the best and most highly trafficked real estate website in the area. Did you know that 80% of home buyers start their search on the internet? This website shows up on the front page of Google for all sorts of commonly used real estate searches. Why? Because Google knows what you know- out of hundreds of agent websites, only a few are worth visiting. Search for Augusta Georgia MLS Search, or Augusta real estate...it doesn't matter, you will find this website. So will your home buyers.
- Your listing, with a detailed writeup, will appear on Zillow.com, which is owned by Google and is a national website used by thousands of home buyers per day.
- Your listing, again with a detailed writeup, will be posted on RealEstateWebmasters, another popular site used by home buyers, realtors, and brokers.
- I will also post your listing details on Craiglist.com.
- Your listing will also appear on Realtor.com, Homegain, and on AugustaRealEstate.com (which is run by the local newspaper.)
- Entry into the Greater Augusta Multiple Listing System used by real estate professionals in fourteen counties.
- Feature sheets and a write-up on your home. These will also be posted on the website so your buyers can download them.
- Mass emailing to the over 200 agents in my brokerage.
- Mass mailings with flyers or postcards.
- Colorful yard sign with flyers.
- An 800 # answering service to handle buyer inquiries. This line is staffed 24 hours a day, 7 days a week.
- An open-house, if you wish to have one.
- A stop on the Realtors caravan, if you choose.
- I'm also looking forward to making a video walkthrough and posting that both on this website and on YouTube.com. Would you like to try this out with me? Your buyers can see your home in all it's glory. Pictures are just so 1980's!!
The Best Online Marketing in the Augusta, GA area starts here…
Over 80% of buyers start their home search on the Internet. With that piece of information, I knew that to help sellers and buyers I needed a website that offered classic design, easy user interface, and that gave me the ability to easily share information with you. As a seller, your home will be listed not only on the traditional Multiple Listing Service, your home will also be easily accessible to buyers on my own user-friendly MLS search. I am the first agent in the area to provide a custom coded MLS search for buyers, and one of a very small few that provides this service for free.
My website has thousands of page views and visitors each month from all over the country. A number of articles on my Elegant Augusta Real Estate Blog have been carried nationally and occasionally mentioned in the local newspaper. No other agent in the area offers clients this much information and this sort of view of their activity.
Today’s real estate market requires a technologically savvy agent that can leverage a strong knowledge of e-commerce to maximize potential buyer views. I have replaced the ‘old school’ of thought on real estate advertising to a whole new level. Print media is expensive and has a low ROI. Open houses are hit-or-miss. Flyers don’t get a lot of views. A yard sign and a few balloons don’t cut it. I haven't stopped using these methods, but they are not enough in today's market. Internet is the new 'black' when it comes to marketing- and I am on top.
Are you curious how your house would look on this website? Not only would it get it's own 'featured listing' page, but it would be shown like this:
| 0 Captain Johnson's Drive | Price: $219,900 | ||
 | City: North Augusta Bedrooms: 0 Bathrooms: 0 Remarks: This lot overlooks the 22nd hole's pristine green and water hazard in beautiful Mount Vintage Plantation.... |
| |
| 130 Turnbull Street | Price: $160,000 | ||
 | City: Gloverville Bedrooms: 5 Bathrooms: 5 Remarks: Investors pay attention to this listing...this 5 unit property has a great rental and profit history. Located within minutes of Aiken and North Augusta and already professionally managed for a turnkey opportunity.... |
| |
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Competitive Market Analysis
This is perhaps the most underestimated and most critical step in selling your home. THIS STEP IS CRITICAL. A listing price under market cheats you of money. The other error is listing your house for too much. Overpriced homes produce:
- Few Showings & Fewer Prospects
- Limited Financing
- Less Realtor Participation
- Negative Marketing Image
- Lower Offers or No Offers
- More Seller Concessions & Lower Net Price to Seller
- Wasted Time, Energy, and Money! Your holding costs are huge! Paying a mortgage, and maintaining property that you don't want to live in anymore? Ouch!
Be aware: Some real estate agents will offer to list your home for more than it's worth in order to convince you to give them the listing. Don't fall for it!! Do you really think they are that good? If you are lucky you will get less money than you expected. If you are not lucky you will lose a lot of money. On the other hand, I've been forced to turn down listings because homeowners wanted too much. You won't see my signs languishing in front of overpriced homes for months on end. My reputation and ethics are worth more to me than a lost sale: I don't need the money that badly.
The key to pricing a home is knowing the market. I will list your house for it's fair market value- gaining the best earnings. In the end you want to price your home for the most the market can bear, and still sell the home quickly. We have got to avoid those extended holding costs!! That's what I'm here for: I'll help you do that.
Activity
So simple, and yet so many professionals are so bad at it. I return phone calls, get paperwork done on time, present offers in a timely manner...everything you would expect me to do. You would not believe the lazy realtors I work with everyday. I have to do their work and mine sometimes!! That’s fine- I think of it as job security. Where I excel for you is going that extra mile- helping you with repairs and suggestions, coordinating activities if you are out of town, etc.
Need the best to Sell your Home?
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